EXPLANATION OF LOGO ELEMENTS

Taking its inspiration from the logo of the national organization the Alaska Association for Marriage and Family Therapy has added an element representing the majestic Alaskan environment and has placed at the top of its design the mountains of Alaska represented in the stability of a triangle. The addition of this shape to the rectangular shape found in the national logo has resulted in an overall sign not unlike that of a house in which one might imagine a stable family environment. Within the rectangle one finds the letter A appearing as though it came out of the background into the foreground and in this manner is joining together the letter M. One might view the letter M as being made up of two independent individuals joining hands in an agreement or as identifying the strength of one individual encouraged by the letter A. The letters F and T might be taken to represent male and female offspring and/or extended family members who may be part of this unit. The overall concept then is one of a family unit made of unique individuals interrelating and cooperating in an atmosphere of harmony.

This concept was developed through the cooperation of Mercy Dennis, LMFT, the co-designer and Josef Princiotta, the artist. They utilized the MacIntosh computer to create the original black and white version of this design.